Private Strategy
& Coaching.
How It Works
Career Growth,
Executive Transition
I don't offer generic advice. I provide a second brain for the high-stakes decisions that define a career.
Most executive coaching is therapy in disguise. While there is a place for that, my approach is diagnostic. We look at the board, we identify the leverage points, and we architect the move.
For product leaders at every level — from senior PMs ready to break through to VPs navigating the executive layer. The skills that got you here are exactly the ones holding you back. We deconstruct your current operating model and build one capable of handling scale, ambiguity, and internal politics without losing your soul.
“Will brings out the best in others — encouraging them to challenge assumptions, think creatively and make good decisions. He has a great blend of technical, product and business knowledge that is rare and enables him to effectively lead large cross functional teams.”
— Natan Simchovich, Chief of Staff, Cellular Intelligence
The Diagnostic Framework
Every session starts with a “Current State” audit. We move past the surface-level fires and look for the systemic gaps in your product organization. Whether it's a misaligned roadmap, a trust deficit with engineering, or a board that doesn't understand product value—we treat the cause, not the symptom.
Book a
Coffee Chat.
If anything on this page resonated, the next step is a 15-minute coffee chat. No pressure, no pitch—just a conversation to see if there's a fit. I take a small number of coaching clients at a time.
BOOK A COFFEE CHAT15 minutes. Free. No commitment.